Local SEO or PPC – Which is Better?

SEO or PPC
By Tom Ledford | The Practical Computer

Local SEO or PPC?

Both. You cannot afford to ignore SEO (search engine optimization) if you have a local business. Yes, your efforts for keyword ranking will be weak against national, or even global competition, but there a several, well-documented methods to compensate for that. One of the most important methods is PPC or pay-per-click advertising.

You may have heard the phrase, “organic versus paid search.” Organic search results are those that occur because of how Google ranks your page. SEO certainly influences that rank. Paid search is paying to place ads on the same page as organic search results. The ads are ranked by how much you pay. Paid search is sometimes called search engine marketing or SEM.

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Acer Switch 7 – Move Over Microsoft Surface Pro

  • Acer Switch 7

 

By Tom Ledford | The Practical Computer 

Acer Switch 7 is more than just a challenger

The Acer Switch 7 Black Edition is not only a challenger to the Microsoft Surface Pro and MacBook Pro, it may well be the winner when the dust settles. The Switch 7 is the world’s first fanless 2 in 1 equipped with discrete graphics. Acer’s innovative Dual LiquidLoop™ fanless cooling technology keeps the powerful 8th Generation Intel Core i7 processor and NVIDIA® GeForce® MX150 graphics chilled and ready for intensive tasks, creative production and content streaming.

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